The Queensland Government are offering their Small Business Digital Grant Program which provides businesses with access to digital technologies and services to enable them to work smarter, engage with the global economy and make the most of online business opportunities arising from digital disruption.

 

What’s Available

Matching funding of up to $10,000 (excluding GST) for the purchasing of digital technology or service which must fall under one of five identified priority areas:

  1. digital marketing and social media
  2. digital content (web pages, mobile apps, media etc.)
  3. receiving payments or selling online
  4. specialised digital technology or software (business specific)
  5. digital planning and advice/training.

 

Eligibility

To be eligible your business must:

  1. have fewer than 20 employees at the time of applying for the grant
  2. have an Australian Business Number (ABN) and be registered for GST
  3. have Queensland headquarters or significant Queensland-based operations
  4. declare if any owners or directors of the business are an undischarged bankrupt or insolvent.

Please Note

Round 1 opens on 8 November 2016 and closes 9 December 2016.

If you would like us to assist you with a proposal for our services, then you will need to contact us by 10am Thursday 8th December at the latest. This will allow us enough time to put a proposal together for your submission.

If you are interested in applying for the grant or are looking for more information please visit: www.business.qld.gov.au/business/support-tools-grants/grants/digital-grants 

Send in the cake, Italic is turning 4

This month we hit our 4 year anniversary of business and took the time to look back on the good, the great, and the amazing. Initially we started in Hervey Bay and and grew our client base to make the move to the Sunshine Coast.

 

While on the Sunshine Coast, we set up in a new office premises and our 2-man-band turned into our fun, quirky and interesting bunch of employees we have now. Our biggest achievement to date, is definitely winning the Sunshine Coast Business Awards which was a surprise and an honour. Though we didn’t realise this would start Luke’s favourite saying “Award Winning creative agency”. At least until Jacqui makes the never-ending pun, “be humble”. Bang Bang Chhhh!

 

The projects over the years have also expanded, as did our services, introducing Marketing, Word Press Management, Social Media Marketing and expanding our Web Development. Sam and Tom are always trying to fight for the employee of the month role, it’s just a shame we don’t have that award.

 

Our two web developers keep their heads in coding, but it turns out Bo and Daniel are quiet the selfie kings, which we found out when photo day came around.

 

Most of all we have to thank our amazing clients. We couldn’t have gone through the teething years without you.

 

We are looking forward to what the next 4 years will bring!

4th Birthday Cake

On Saturday the 15th of November the Sunshine Coast business community came together to celebrate the 20th anniversary of the Sunshine Coast Business Awards. Four of us from Italic Creative were there on the night to celebrate the business as a finalist in the Creative Industries category.

 

The night started off great, right outside our office at the Innovation Centre was music, circus entertainment, food and drinks. It wasn’t until Italic Creative was called as the winners of the award that all our faces dropped and reality kicked in. With no speech planned, we all made our way to the stage and Luke, the Managing Director made a short, unplanned speech.

 

Winning the Sunshine Coast Business Award is an extremely high achievement for Italic. We moved only 18 months ago from the Fraser Coast to the Sunshine Coast and have since grown, working with over 27 local Sunshine Coast businesses. During this time, we have also employed three new staff members and have created a number of partnerships with fellow Sunshine Coast businesses. Being new to the Sunshine Coast this award has recognised the commitment and investment we have put into establishing our business in the region. The win will also help in the growth of our business on the Sunshine Coast providing us with credibility on a local level.

 

During the night, customer service was mentioned a number of times from fellow award winners. Our business is based highly on the success of our customers and we pride ourselves in the quality of work and solutions we provide them. We would like to say a huge thank you to all our amazing clients who have allowed us into their businesses over the years to work on their branding, websites and marketing solutions.

Photo Credit: Sunshine Coast Daily 

The leaky bucket is used in a number of analogies and is perfect at explaining marketing efforts. As you reach new and existing clientele water flows into your business, however, holes appear in your bucket where your marketing lacks and clients drip away.

An all round marketing strategy will prevent your company becoming a leaky bucket. The next time you are wondering why you are posting, tweeting, blogging and pinning on every platform. While maintaining websites, branding and marketing take a step back and look at your company differently.

Continue reading “Is your marketing a leaky bucket?” »

Italic Creative is now 2 years old and it is incredible what has been achieved by the team over the last 24 months. In fact, we were so impressed when we first started to look into it that we decided to create a little infographic which you can see below.

Continue reading “Two years and counting…” »

Newspaper advertising can be very effective as it not only helps sell your product or service but also builds your corporate image.

5 tips for effective newspaper advertising:

Continue reading “Tips on newspaper advertising” »

Luke Telford interviewed Luke Humble, the Managing Director of Italic Creative for an article on how to design an email newsletter.

Email marketing makes sense to any business owner looking for a simple way to reach customers. It’s inexpensive, widely accepted, can be highly targeted and allows you to monitor interaction to ascertain products or services of interest. http://en.wikipedia.org/wiki/Email_marketing

If you would like to read the full article featured in the NETT Magazine then visit www.nett.com.au/web-design/how-to-design-an-email-newsletter/

David Braue interviewed Luke Humble, the Managing Director of Italic Creative for an article on how people use and rely on Cloud based services.

Cloud computing is essentially software available to use online rather than installed on your computer and you can use various devices such as mobile phones to use the software in the cloud. For more information on Cloud computing please visit the Wikipedia page: http://en.wikipedia.org/wiki/Cloud_computing

If you would like to read the full article featured in the Sydney Morning Herald then visit www.smh.com.au/digital-life/hometech/risks-of-putting-digital-life-in-cloud-20120403-1w9zs.html